Robert Brodo

Robert Brodo is co-founder of Advantexe. He has more than 20 years of training and business simulation experience.
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Recent Posts

What Do I need to Know About the P/E Ratio?

By Robert Brodo | Sep 11, 2024 8:10:35 AM

When Advantexe develops our customized simulation-centric Business Acumen training programs, we typically will include a few metrics or key performance indicators (KPIs) that our clients want us to focus on and teach to. The most common metrics we are asked for include Gross Margin, EBIT, EBITDA, and Total Shareholder Return (TSR).

This week, one of our clients asked us to lift up and teach our Business Acumen training participants about the Price-earnings (P/E) ratio. The reason behind this request is that their CEO is extremely upset that the Wall Street analysts covering his stock are saying the stock wasn’t valued as highly as it should be, and that the P/E ratio was too low.

The P/E ratio is a fundamental tool in financial analysis used to evaluate a company's stock price relative to its earnings. If ever there was a time for a business acumen blog and P/E ratio this, is it!

Here are five key aspects of the P/E ratio that are crucial to understand:

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Can Superior and Value Products Coexist in the Same Portfolio?

By Robert Brodo | Sep 5, 2024 9:45:39 AM

Earlier this week I wrote a Business Acumen oriented blog called,How do you Grow KPIs in a Declining Market,” and one of the five recommendations is to diversify the product portfolio and adapt it to the needs of the current market. In that suggestion, I posed the hypothesis that one of the ways you do that is to prioritize the “value” brands (lower price) and deprioritize (for the short term) the premiere brands until there is an economic recovery.

Obviously, that is not going to be the solution for every industry and every company because it does impinge on one of the most sacred pillars of business strategy and that is to choose one value proposition (either product leadership, customer intimacy, or low price) and stick with it. In our business acumen programs that utilize business simulations to build skills, learners are typically “rewarded” with strong performance for taking this path regardless of which value proposition they choose.

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How do you Grow KPIs in a Declining Market?

By Robert Brodo | Sep 3, 2024 7:49:29 AM

The last month of the 3rd quarter is here and for many business leaders, the 4th quarter is going to be crunch time. As part of our Business Acumen skill development work, Advantexe conducts 1-hour training sessions called, “Decoding the Earnings Calls” for many of our clients, and after completing the 2nd quarter calls I can safely share there is a very clear message coming from many large organizations that every business leaders should be aware of: “The headwinds are getting stronger, and we better have the skills to take the right actions to grow our KPI’s in a declining market.”

Much of our Business Acumen training work over the next six months is going to focus on coming back to the basics. I am happy to share some of our content fresh from the classroom that describes the 5 things organizations and leaders can do to grow KPIs in a declining

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3 Big Things Business Leaders Should be Preparing for After Labor Day

By Robert Brodo | Aug 30, 2024 7:38:50 AM

Summer 2024 is over and it’s the time of year when the whimsical days of sun, fun, and relaxation turn into the harsh realities of finishing Q3 and Q4 with a major strong push. We have one last weekend, so I have prepared this blog with a focus on the things business leaders should be preparing for as we come back from the Labor Day weekend and get ready to achieve the goals and objectives that will take us across the finish line.

The Big Picture

Things are only going to get more complex. Business leaders must continue to build their business acumen and business leadership skills every day. Business leaders today must navigate a complex and rapidly changing environment. Everything changed during the pandemic, and we have started to find an equilibrium in the “new normal.” However, based on the work we are doing and seeing from our clients I want to share three significant business issues business leaders should be preparing for during this home stretch.

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The Business Acumen of Pumpkin Spice Lattes

By Robert Brodo | Aug 27, 2024 7:39:09 AM

It’s only the last week of August and Starbucks is already in full marketing mode with the early launch of its popular menu of Pumpkin Spice Lattes items (apparently the cool folks just call them PSLs so that’s what I will use in this blog).

Think about this: In 2024, people on vacation at the beach can Uber Eats their PSL drinks directly to their portable cabana. Who would have thought it?

The PSLs are a significant part of the Starbucks seasonal line up and given the recent organizational and Wall Street turmoil surrounding the surprise exit of the CEO after less than 2 years, the company is counting on big-time revenues in an attempt to turn around its sagging stock price performance. While Starbucks doesn’t publicly release individual product sales data, there are many analyst reports out there that indicate the PSL portfolio will account for up to $2 billion of the overall $36 billion of top-line revenue.

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