Rising to the Challenge

Case Study: Finance for the Non-Financial Manager

Written by Jim Brodo | Feb 19, 2025 3:26:09 PM

Challenge

A leading global technology company identified a critical gap in financial literacy among its mid-level managers. While these managers excelled in product development, operations, and sales, many lacked a strong understanding of financial concepts like profit margins, cash flow, and budgeting. This gap led to misaligned decision-making, inefficiencies in resource allocation, and an over-reliance on finance teams for basic financial insights.

Senior leadership recognized the need for a finance training program tailored to non-financial managers—one that would make financial concepts accessible, practical, and immediately applicable to their day-to-day roles.

Solution

The company partnered with Advantexe to launch a Finance for the Non-Financial Manager program. This highly interactive, simulation-centric learning experience enabled participants to:

  • Demystify key financial concepts, including income statements, balance sheets, and cash flow statements.
  • Engage in a business simulation, where they managed a virtual company, making financial decisions that impacted profitability and long-term growth.
  • Learn budgeting and forecasting best practices to align departmental goals with overall financial strategy.
  • Analyze financial reports to understand how their decisions influenced the company’s bottom line.

The program was delivered in a blended format, offering a mix of live virtual sessions, on-demand resources, and interactive exercises. This ensured flexibility for a busy workforce.

Results

  • The program led to immediate improvements in financial decision-making and cross-functional collaboration:
  • 40% increase in financial literacy scores, as measured by pre- and post-program assessments.
  • 82% of participants reported greater confidence in making budget-related decisions.

Reduction in budget overruns, as managers applied financial best practices to their departments.

Stronger collaboration between finance and non-financial teams, leading to more informed, strategic decision-making.

One participant shared:
"Before this program, I viewed finance as a complex, intimidating function. Now, I understand how financial decisions impact my department and the company as a whole. I feel much more equipped to contribute to strategic discussions."

By empowering managers with essential financial acumen, the company strengthened its leadership pipeline and improved financial alignment across the organization.